AI EYE CONTACT
Make direct eye contact with the camera
Deliver video content like a professional
Improve on-camera engagement and eliminate reshoots
Fix unnatural eye movements and look confident on camera
Kapwing’s online AI Eye Contact tool takes the pressure off filming. Creators can record with a teleprompter or glance away naturally, knowing they can adjust their eye contact later in the editing studio.
The AI-powered corrector smooths out moments where you blink awkwardly, break focus, or look off-screen, reducing the the need for time-consuming reshoots and giving every recording a clean, professional finish. It empowers vloggers, influencers, and social media producers to stay relaxed on camera, producing natural results with direct audience engagement — even if you're reading from notes.
Expand your video strategy with more social-ready posts
Content without direct eye contact feels less personal and struggles to engage viewers, but that doesn't mean it should go unused. Kapwing’s AI Eye Contact corrector transforms imperfect recordings into engaging, social-ready clips, allowing creators, teams, and businesses to get more value out of existing video libraries.
Repurpose interviews, webinars, and podcast clips into content that directly connects with your audience and captures attention in the first few seconds on TikTok, Instagram, and YouTube. Whether it’s a Zoom interview or a live panel discussion, eye contact correction helps turn casual footage into polished, camera-focused videos that feel both personal and purposeful.
Reduce time spent reshooting and memorizing scripts
Busy content creators don’t have time to rehearse scripts or reshoot videos. With AI Eye Contact correction, you can focus on saying what matters without worrying about breaking eye contact or glancing away mid-sentence. This means you don’t have to memorize scripts or spend hours training like a presenter.
For time-conscious thought leaders, YouTubers, and small businesses without access to on-camera talent, Kapwing helps bridge the gap between casual and professional video production without additional resources.
HOW TO USE AI EYE CONTACT
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- Upload video
Start by uploading a video to the Kapwing studio.
- Add Eye Contact
Add your video the canvas and select it. Then, navigate to the right sidebar and click "Eye Contact" under the "AI Tools" section.
- Export project
Edit the video with a wide-range of video editing tools then select "Export Project" in the top righthand corner.
Enhance every aspect of your video
AI Eye Contact tool is part of a diverse online toolkit designed to help creators fine-polish their recordings
Teleprompter
Read and record side by side with Kapwing’s online Teleprompter — the perfect companion to AI Eye Contact.
Teleprompter
Background Noise Remover
Smart Cut
Subtitles
Automatic B-roll
Make a deeper connection with your audience
How Kapwing's community use AI Eye Contact
Thought Leadership
Entrepreneurs, coaches, and creators use online AI Eye Contact correction to make scripted videos and webcam-recorded content feel more natural when building a personal brand online
Educational Content
Online educators and course creators use Kapwing to maintain consistent eye contact in pre-recorded lessons, helping learners stay focused without the pressure of memorizing content
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Podcast Clips
Podcasters use an AI-powered eye tracker to convert off-camera interviews into social-friendly, camera-facing clips that feel more personal and polished
Influencers & Vloggers
With Eye Contact correction, influencers and vloggers don’t have to choose between comfort and professionalism — they stay relaxed on camera and still connect with their audience
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Social Media
Kapwing helps social media teams transform internal updates, webinars, and interviews into engaging, direct-to-audience clips that feel native to TikTok, Instagram, or YouTube
Marketing & PR
AI-powered eye tracking helps marketers repurpose long-form interviews and event footage into social-friendly clips that feel personal and authentic
Customer Success & Sales
Customer success and sales teams record onboarding videos, walkthroughs, and pitches that feel more natural and engaging — without extra filming or studio setup
What's different about Kapwing?
Frequently Asked Questions
Is AI Eye Contact correction free?
No, to use Kapwing's AI Eye Contact correction a subscription is needed. Upgrade to a Pro account to unlock advanced editing features such as Smart Cut, Clean Audio, and Split Vocals.
What is eye tracking?
Eye tracking (also known as eye contact correction) is a technology that detects where a person is looking. In video, it's used to monitor eye movement and determine whether someone is making eye contact with the camera or looking elsewhere.
How does an eye tracker work?
Kapwing's eye tracker is powered by Texel, a video optimization API provider. The AI-powered software helps to follow the position and movement of your eyes. In the context of video editing, it detects when your gaze shifts so corrections can be applied to make it look like you're maintaining eye contact.
How do I use AI Eye Contact with a webcam?
To use the online AI Eye Contact correction tool in Kapwing, start by recording your video directly in the browser using the Record feature — you can also turn on the built-in Teleprompter to read your script. After recording, open the video in the editor and apply AI Eye Contact from the right-hand sidebar to enhance your eye alignment and engagement.
Will AI Eye Contact correction distort my face?
No, the correction is subtle and designed to preserve your natural appearance. It adjusts eye movement only, so your facial expressions and overall look remain unchanged.
Why is eye contact important for viewers?
Eye contact helps build trust and keeps viewers engaged. When someone appears to speak directly to the camera, the message feels more personal — which can improve viewer retention and connection. Research from Stanford University highlights how powerful eye contact is in digital communication, noting that mutual gaze is a key social cue that shapes how we connect with others, even through screens.
Can I use AI Eye Contact correction for live-streaming?
No, Kapwing’s online correction tool works in post-production, so it can’t be applied during a live stream. It’s designed for editing recorded video content.
How long does it take to apply AI Eye Contact correction?
For videos under one minute, it usually takes just a few seconds. Longer videos may take a little more time depending on the file size and length, but the process is still quick.
Kapwing is free to use for teams of any size. We also offer paid plans with additional features, storage, and support.