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Reach global audiences in one click
Convert text on any image into 100+ languages
Instantly make visual content globally accessible
Kapwing's AI-powered Image Translator analyzes embedded text in images and photos before accurately translating the content within minutes. In one click, the Picture Translator can translate images into English, Mandarin, Spanish, or 100 different languages, whether it's a JPG, Webp or static graphic within a video project.
It's designed for creators and teams looking to quickly repurpose memes, promotional graphics, or social ads for different audiences on platforms like Facebook, LinkedIn, and Google. Instead of waiting on third-party vendors, translate image visual internally and move faster on campaign rollouts.
Create international content at scale without slowing down your workflow, whether you're an event organizer designing signage or a nonprofit producing donation cards.

Maintain key image elements for brand consistency
Expanding into global markets means adapting visuals without compromising your branding or message. With Kapwing’s picture translator, marketing teams and brand managers can translate image text while preserving key design elements.
Translate copy in product images, ads, infographics, and more, then tailor the translated layer to match your visual style. Choose from hundreds of fonts, adjust line height, tweak text color, and control layer transparency all from one online editor. Create multilingual ads and support content with accurate translations and consistent visuals in every image

Translate photos and images for any audience
Creators trust Kapwing to reach new markets around the world

Product Launches
Marketing teams use the Image Translator to quickly translate embedded product descriptions, promotional slogans, and pricing on product images

Static Ads
Brand managers use the online picture translator to quickly update text in static ads and graphics, while keeping the original design intact

Nonprofit Campaigns
Nonprofit organizations translate image text on their donation cards and flyers into new languages, updating the visual design of text and backgrounds to localize for specific demographics
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Infographics
Graphic designers use the tool to translate infographic text such as titles, statistics, labels into 100+ languages, adjusting text sizing and spacing to ensure a natural fit

Event Promotion
Event coordinators use the picture translator to convert event names, dates, locations, and featured guests in their digital and print flyers for streamlined distribution

Memes
Influencers and social media managers change the language of popular memes to create humorous posts and reach new viewers on X (Twitter), Instagram, and Bluesky

Digital Menus
Restaurant owners and hospitality teams use the free Image Translator to update visual menus, pricing boards, and promotional signage for tourists or multilingual customer bases

Instructional Posters
Educators and trainers convert classroom posters, safety signs, or internal training visuals into different languages to communicate clearly with diverse teams or student groups

Customer Support
Customer experience teams translate how-to graphics, troubleshooting diagrams, and product setup instructions to support international users more effectively
Edit, share, and collaborate from one browser
Image translation and editing for teams and creators
Whether you're part of a remote team or a business owner working with collaborators, staying organized is essential when translating and updating visual content. With Kapwing’s online Image Translator, you can create and manage multilingual image assets all in one place.
Use the Brand Kit to save your brand colors, fonts, and templates, so every translated picture stays consistent with your visual identity. Teams can collaborate in real time, reviewing and adjusting translated graphics together without switching tools or tabs.
Beyond translation, Kapwing’s built-in editor gives you access to powerful tools to finalize your images for free. Adjust colors, remove backgrounds, blur sensitive info, or add text in any language. You can even create animated text, upload custom elements, or convert formats like WebP to GIF for platform-specific needs.

How to Translate Text on an Image
- Upload image
Upload an image file to Kapwing.com. Image file formats like JPEG, PNG, and WebP are all supported.
- Translate image
Select your image, then open the "AI Tools" tab in the right-hand toolbar. Click "Translate Text" and choose the language you want to translate into.
- Edit and export
Continue editing your text layer so that you achieve the desired font, background, color, position, and size settings. Then, select "Export Project" in the top right-hand corner of the studio.
What's different about Kapwing?
Frequently Asked Questions
Is the Image Translator free to use?
Yes, you can use the Image Translator for free. All users receive 10 free translation minutes, with each image translation counting as one minute. After that, a Pro Account is required to continue translating.
Is there a watermark on exports?
If you are using Kapwing with a Free Account, then all exports — including from the picture translator — will contain a small watermark.
What image files types are supported?
Kapwing supports most major image files, including JPG, JPEG, WebP, PNG, HEIC, and more. This makes it perfect for translating images on mobile devices like iPhones and Androids.
Can I translate text in a picture?
Our Image Translator allows you to directly translate embedded text in a picture into 100+ languages, including Chinese, English, Spanish, Hindi, and French. Upload your image file, select the image, and click the "Translate Text" button under the "AI Tools" tab in the right-hand toolbar. Text overlays containing translated text in your chosen language will automatically generate.
Can I translate text in a meme?
Yes, the Image Translator enables you to translate the text in a meme into 100+ languages. Simply upload your meme or past the image address into the editor, select the meme, and click the "Translate Text" button under the "AI Tools" tab in the right-hand toolbar.
How many languages does Kapwing support?
Our online Image Translator supports translation into over 100 different languages including English, Spanish, Chinese, Hindi, Arabic, French, and more.
What are the most popular platforms for image ads?
How accurate is the translation?
Kapwing uses AI to scan, detect, and translate embedded text with a high degree of accuracy. For best results, use clear, well-lit images and adjust the translated text manually if needed.
Can I edit the translated text after it's generated?
Yes, you can change the font, color, position, size, background, and more directly in the free Kapwing editor.
Will my image layout or design be preserved?
Yes, translated text is overlaid on your photo or image, allowing you to maintain brand visuals and layout. You can tweak individual elements to match your original design.
Kapwing is free to use for teams of any size. We also offer paid plans with additional features, storage, and support.